actual / computational communications tracking answers across chatgpt · perplexity · gemini · copilot · ai overviews
[actual]
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services

One team for the whole problem. Story and signal.

Most brands have SEO in one silo, PR in another, and content in a third, with no one owning AI visibility. Actual runs it as one program, from diagnostics to schema to the earned authority that teaches the machines to trust you, measured end to end.

01

AI-Visibility Audit & Diagnostics

Baseline your share of voice, citation rate, and sentiment across ChatGPT, Perplexity, Gemini, Copilot, and AI Overviews. Benchmark three rivals. Mine the demand-weighted prompt set that maps to revenue. Deliver a scored, sequenced roadmap.

share-of-voice baseline3-rival benchmarkdemand-seeded prompt matrixsentiment + citation-source readscored roadmap

outcome You know exactly where you stand and what to fix first.

02

Digital PR & Earned Authority

Earn brand mentions and coverage on the third-party sites answer engines trust, land expert commentary, and syndicate strong stories for citation lift. The highest-leverage, least-adopted lever in the category, and the corroboration a model needs before it will name you.

media relationsdata-driven storiesexpert commentarystory syndicationmention + link earning

outcome The corroboration machines require, from sources they already cite.

03

Thought Leadership & Executive Visibility

Turn founders and executives into cited experts. Points of view, bylines, podcasts, and commentary that make your leaders the voice machines quote for the category, not just names on an About page.

executive POV platformbyline programpodcast + speakingexpert-quote placementLinkedIn narrative

outcome Your leaders become the answer to "who is the authority on this."

04

Content & Narrative Engineering

Restructure content for retrieval with question-led structure, clean extractable answers, and definitional depth. Build the entity and topic authority around your category, and keep a freshness cadence, since about half of AI citations come from content under a year old.

retrieval-first contenttopic + entity clustersschema-ready structurefreshness cadencemessage pull-through

outcome Content the machines can find, understand, and quote.

05

Technical AEO / GEO Engineering

Entity and schema engineering, knowledge-graph and Wikipedia-adjacent presence, crawler and agent-access hygiene for GPTBot and PerplexityBot, and structured data that makes your claims machine-legible.

schema.org / entity graphknowledge-panel presencecrawler + agent accessstructured datatechnical AEO fixes

outcome No technical reason for an engine to skip you.

06

Measurement, Monitoring & AI Share of Voice

Always-on tracking of mention rate, citation rate, sentiment, and position per engine, tied to AI-sourced pipeline, in a live dashboard, with alerting when your narrative moves. Powered by best-in-class tooling and our own diagnostic engine.

live AI-visibility dashboardper-engine SOV trackingsentiment + citation monitoringpipeline attributionnarrative alerts

outcome Proof, not vibes, and a warning system when the answer shifts.

how we engage

Three ways in. One direction.

start

The Audit

A fixed-scope diagnostic of where you stand across the engines and the three fastest moves. Every engagement begins here.

2–3 weeks · fixed fee
build

90-Day Sprint

Fix the highest-leverage gaps, earned authority, content restructuring, and technical foundations, aimed by the audit.

one quarter · project
compound

Always-On Program

The full loop, sense, reason, act, run continuously, so early advantage compounds into the default answer.

ongoing · retainer

Every engagement starts with the audit.

So the work is aimed by data, not guesswork. Get your baseline across the major answer engines and the three fastest moves for your brand.

Start with the audit →
questions

The things buyers ask on the first call.

Is this just SEO with a new name?
No. Traditional SEO optimizes for a ranked list of links. Answer engines do not return a list, they return a synthesized answer, and they cite brand mentions roughly three times more than backlinks. Getting cited is a communications problem with a technical solution, which is why we lead with PR, content, and thought leadership and back it with an engineering bench.
How do you prove ROI?
We baseline your share of voice, citation rate, and sentiment per engine, then track them against AI-sourced pipeline over time. You see the line from a mention, to a citation in an answer, to qualified traffic and revenue. The audit sets the baseline so every later report is measured against a real starting point.
Do we have to replace our current agency or SEO team?
No. We are the missing AI-visibility and comms layer, not a rip-and-replace. In most engagements we make your existing content and PR investments count where they now matter most, and we plug into your team rather than around it.
How fast do we see movement?
Diagnostics and quick technical wins land in the first weeks. Earned-media authority compounds over quarters, which is the point: models trust sources they have trusted before, so early movers become the default answer and defaults are expensive to displace.
Which engines do you cover?
ChatGPT, Google AI Overviews and AI Mode, Perplexity, Gemini, Copilot, and others as they matter to your category. We weight effort toward the engines and prompts your buyers actually use.
Is the AEO/GEO category proven, or too new?
It is early, not unproven. AI-sourced traffic grew about 527% year over year, the GEO services market is scaling from roughly $886M to $7.3B by 2031, and named brands are already reporting multiples of AI visibility. The risk is being late, not early.
What size company do you work with?
We are built for US mid-market brands, roughly $50M to $250M in revenue, that already have a content or PR foundation to amplify. If you are smaller or larger, tell us and we will be honest about fit.
What exactly is in the free audit?
Your share of voice across the major answer engines, a benchmark against three rivals, the revenue-relevant prompts where you are absent, a read on sentiment and citation sources, and the three moves that would change your position fastest. It is specific to your brand, not a template.
You talk about infrastructure. Do we have to buy software?
No. Infrastructure here means an operating layer, sensing, inference, and an editorial engine, that we run for you and report through a live dashboard. You get the capability without standing up a data team or stitching together tools. We bring the instrumentation; your team gets the read and the results.
What is Computational Communications?
Our method: merging human strategy and insight with data, inference, and research to deliver better outcomes, faster, at higher ROI. In practice it is an editorial bench (content, PR, thought leadership) wired to a technical bench (AEO/GEO engineering and measurement), run as one program. Authority in, citation out.